The Relationship of WEP towards ICT Adoption

Author(s): Sharon Ong Yong Yee, Nurul Fadly Habidin , Mad Ithnin Salleh, Nursyazwani Mohd Fuzi

Publication #: IJIRCT1201022

Date of Publication: 08.08.2015

Country: Malaysia

Pages: 88-91

Published In: Volume 1 Issue 1 August-2015

Abstract

The aim of this paper is to develop a conceptual framework and review the relationship of women entrepreneurship practices and ICT adoption. The methodology used in this research is literature review of previous studies in ICT adoption. Based on literature, WEP have significant relationship towards BP. Women entrepreneur who practices WEP might as well stimulate ICT adoption in business. In this paper, WEP constructs refer to entrepreneurial traits, entrepreneurial experience, management skill, customer relation, training and education and environment while ICT adoption constructs refer to e-commerce and m-commerce. The proposed conceptual framework will be used for further research

Keywords: Women entrepreneur, women entrepreneurship practice, information and communication technology adoption, e-commerce, m-commerce

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